social media

Creating an Effective Social Media Marketing Plan: Goals & Objectives

Creating an Effective Social Media Marketing Plan: Goals & Objectives

As the Internet grows at exponential rates, many businesses have learned to increase their online presence, therefore expanding their reach. The result of this? The challenge of standing out in a sea of websites that proliferate the World Wide Web. To stay a cut above the rest, one must use the magic of social media marketing to their advantage. While challenging to execute, a social media marketing strategy can open new doors of opportunities to your business.  In this article, we’ll first cover the importance of setting goals in marketing strategies. Then, we’ll discuss all the basics of creating a social media marketing plan.  Read more…

Top 5 Fails • Instagram Reel Videos

Top 5 Fails • Instagram Reel Videos

Instagram reels are the next big thing in social media right… but they can be tricky to post correctly. In the past, posting on Instagram mainly consisted of taking a photo or video and adding a caption. With video reels now, you must be creative and think outside the box to make an engaging post that will get noticed. Learn more…

How to Add Facebook Messenger to Your Website (Video Tutorial)

How to Add Facebook Messenger to Your Website (Video Tutorial)

In this video tutorial, we will cover how to download the code from Facebook page and add it on to your Squarespace website. This allows people to chat/message you via the Facebook Messenger services! It is an easy solution to add chat and messaging also to integrate social media and your website!

Getting Started with Video Content by Buffer

Getting Started with Video Content by Buffer

If you find yourself intimidated by the concept of creating video content, you’re not alone. Every minute of the day, YouTube users alone upload 72 hours of new video content, not to mention uploads to Facebook, Vimeo, Daily Motion or Wistia. With all that noise, making your video stand out, increasing engagement and finding ways to add value is a mammoth task; which makes doing it right even sweeter.